Newly arrived in Portugal, QRoses introduces a new concept in the flower market. Coming from Ecuador and Colombia, the long stemmed roses are accompanied by a technology which allows the recipient react in real time to the gift received.
QRoses was founded by Janice Seinfeld, a public policy consultant with a PhD in Economics from Harvard University, Talia Zeni, a lawyer specializing in sustainable development, and Rollin Thorne, co-founder of the rose company Rosatel.
Under the motto “Just For You” , QRoses “is committed to redefining the concept of premium rose boxes in Portugal , ensuring that every rose, every detail of the packaging, and every interaction is thought through in detail,” says the company.
The boxes of magnetic closure include the QR-Card , a card with an embedded QR Code that allows the recipient to read a message previously written by the sender and react in real time. In this way, the company seeks to ensure “a personal and immediate connection that elevates the concept of gifting to a new level of personalization and involvement”.
QRoses offers bouquets wrapped in tissue paper , composed of 18 roses of long stems, for a value of 160 euros , VAT and delivery included. The roses are aimed at the premium segment and hand-selected from the soils of Ecuador and Colombia, according to the company. “In this way, each bouquet is carefully prepared to provide an unparalleled gift experience, combining the quality of the flowers with a sophisticated presentation and excellent service,” it adds.
Addressing “directly to the more demanding public , who values attention to detail and the exclusivity of each act”, QRoses aims to offer a “unique experience” to celebrate romantic moments, birthdays, personal and professional achievements.
“With care instructions for the roses and the innovative QR-Card, QRoses is the first company in the world to incorporate technology that allows the recipient of the roses to react in real time to the gift received, ensuring a unique experience and a guarantee of lasting memories”, says the company.
